Sharing feed posts to Instagram Stories is one of the easiest ways to boost visibility and engagement. Whether you’re trying to revive an older post, highlight a recent announcement, or drive more eyes to your content, this built-in feature can help extend your reach with minimal effort.
This quick guide is perfect for brands, content creators, and personal accounts looking to increase the traction of their posts without creating brand-new content every time.
Step-by-Step Guide to Sharing Feed Posts to Stories
Step 1: Find the Post You Want to Share
Start by opening the Instagram app and locating the post you’d like to share. This can be one of your feed posts or someone else’s, as long as their account is public and the post is public too. Private account posts can’t be reshared to Stories, even if you follow them.
Step 2: Tap the Paper Airplane Icon
Once you’ve found the post, tap the paper airplane icon directly beneath it. This opens the sharing menu. Select “Add Post to Your Story.” The post will appear in Story format, ready for you to customize.
Step 3: Customize and Share to Your Story
Now that the post is in your Story editor, you can make it your own. Resize or reposition it on the screen, and add extras like stickers, text, GIFS, or polls to boost engagement. You can also tag the original account or include a message for context. When you’re ready, tap “Your Story” to share it with all your followers, or “Close Friends” to keep it more selective.
Pro Tips for More Engagement
Use interactive stickers like polls, questions, or quizzes to boost engagement when sharing feed posts to your Stories. These features encourage your audience to interact with your content rather than just tapping through, which can improve visibility through the algorithm.
Next, consider adding relevant hashtags or location tags. These elements can help your Story reach beyond your existing followers and land on explore pages or location-based Story feeds, organically expanding your audience.
Keep your visuals consistent with your brand. Whether you’re a creator or a business, ensure the fonts, colours, and layout match your usual style so your content feels cohesive and recognizable.
Finally, please don’t overdo it. Instead of reposting every feed post, be intentional. Share only your most engaging or relevant content to avoid overwhelming your audience and to keep your Stories fresh and purposeful.
Final Thoughts
Sharing feed posts to your Instagram Stories is a quick, effective way to boost visibility, drive engagement, and breathe new life into existing content. With just a few taps, you can extend the reach of your posts and connect with your audience more dynamically.
Make it a regular Instagram strategy to keep your content fresh, highlight essential updates, and stay top-of-mind with your followers. It’s simple, it’s powerful—and it works.