2026 Hashtag Holiday Calendar

Your complete guide to social media planning

Plan smarter, engage better. This comprehensive calendar includes all major North American holidays, as well as the most significant hashtag holidays throughout 2026. Use this guide to plan content, build campaigns, and connect with your audience when it matters most. Whether you’re in B2B, retail, hospitality, healthcare, or any other industry, you’ll find opportunities to create meaningful content that resonates.

January | February | March | April | May | June | July | August | September | October | November | December | Weekly Hashtag Days

January 2026

New Year, New Content Opportunities

New Year’s Day – January 1

Type: Major Holiday

Suggested Hashtags: #NewYearsDay #NewYear2026 #HappyNewYear

Content Ideas:

  • Share year-in-review statistics and achievements
  • Launch New Year promotions and goal-setting campaigns
  • Post motivational content about fresh starts

National Trivia Day – January 4

Type: Fun Holiday

Suggested Hashtags: #NationalTriviaDay #TriviaDay #TriviaTime

Content Ideas:

  • Create industry-specific trivia questions
  • Host a trivia contest with prizes
  • Quiz followers about your products or services

National Clean Off Your Desk Day – January 12

Type: Hashtag Holiday

Suggested Hashtags: #CleanOffYourDeskDay #DeskOrganization #ProductivityTips

Content Ideas:

  • Share organization tips and productivity hacks
  • Show before/after workspace transformations
  • Promote organizational products or services

Martin Luther King Jr. Day – January 19

Type: Major Holiday (US)

Suggested Hashtags: #MLKDay #MartinLutherKingJr #MLKDay2026

Content Ideas:

  • Share meaningful quotes and reflections on equality
  • Highlight diversity and inclusion initiatives
  • Promote volunteer opportunities or community service

National Compliment Day – January 24

Type: Fun Holiday

Suggested Hashtags: #NationalComplimentDay #ComplimentDay #SpreadKindness

Content Ideas:

  • Compliment your customers and community members
  • Encourage followers to share compliments
  • Highlight team member achievements

Data Privacy Day – January 28

Type: Professional Holiday

Suggested Hashtags: #DataPrivacyDay #PrivacyAware #DataProtection

Content Ideas:

  • Share data privacy best practices and tips
  • Highlight your company’s privacy policies and protections
  • Create educational content about online safety

January Pro Tip: The first week of January sees the highest engagement rates for goal-setting and motivational content. Capitalize on the fresh start mentality with content that helps your audience achieve their goals. Focus on actionable tips and realistic planning rather than empty motivation—your audience wants substance, not just slogans.

February 2026

Love, History, and Connection

Black History Month – All of February

Type: Awareness Month

Suggested Hashtags: #BlackHistoryMonth #BHM2026 #BlackHistory

Content Ideas:

  • Feature Black voices, leaders, and changemakers in your industry
  • Share educational content about Black history and culture
  • Highlight Black-owned businesses and partnerships

Super Bowl Sunday – February 1

Type: Cultural Event

Suggested Hashtags: #SuperBowl #SuperBowlLX #SuperBowlSunday

Content Ideas:

  • Create game day promotions and special offers
  • Share party planning tips, recipes, or hosting ideas
  • Discuss the memorable commercials (perfect for marketing professionals)

Groundhog Day – February 2

Type: Fun Holiday

Suggested Hashtags: #GroundhogDay #GroundhogDay2026 #PunxsutawneyPhil

Content Ideas:

  • Create fun predictions about your industry
  • Share weather-related content or seasonal transitions
  • Play with “shadow” metaphors for business insights

Galentine’s Day – February 13

Type: Hashtag Holiday

Suggested Hashtags: #GalentinesDay #GalentinesDay2026 #LadiesWhoLunch

Content Ideas:

  • Celebrate female friendships and empowerment
  • Promote friend-focused experiences or products
  • Share stories about meaningful workplace friendships

Valentine’s Day – February 14

Type: Major Holiday

Suggested Hashtags: #ValentinesDay #ValentinesDay2026 #LoveIsInTheAir

Content Ideas:

  • Launch romantic or love-themed promotions
  • Share customer love stories or testimonials
  • Express appreciation for your customers and community

Presidents’ Day – February 16

Type: Major Holiday (US)

Suggested Hashtags: #PresidentsDay #PresidentsDay2026 #PresidentsDaySale

Content Ideas:

  • Run Presidents’ Day sales and promotions
  • Share historical content about leadership
  • Create leadership-focused business content

Random Act of Kindness Day – February 17

Type: Hashtag Holiday

Suggested Hashtags: #RandomActOfKindnessDay #RAKDay #KindnessMatters

Content Ideas:

  • Share stories of kindness in your community
  • Encourage followers to perform and share kind acts
  • Highlight charitable initiatives or partnerships

National Margarita Day – February 22

Type: Fun Holiday

Suggested Hashtags: #NationalMargaritaDay #MargaritaDay #MargaritaMonday

Content Ideas:

  • Share margarita recipes and cocktail tips (restaurants/bars)
  • Host happy hour specials or tasting events
  • Create fun, celebratory content with team

February Pro Tip: Valentine’s Day is everywhere, but don’t alienate those for whom it’s complicated. Balance romantic content with celebration of all forms of love—friendships, self-love, family bonds, and community connections. This inclusive approach resonates more authentically and reaches a wider audience.

March 2026

Spring Forward, Women’s History, and Irish Pride

Women’s History Month – All of March

Type: Awareness Month

Suggested Hashtags: #WomensHistoryMonth #WHM2026 #WomenInBusiness

Content Ideas:

  • Feature women leaders in your organization and industry
  • Share stories of women pioneers and changemakers
  • Highlight women-owned businesses and partners

National Employee Appreciation Day – March 6

Type: Professional Holiday

Suggested Hashtags: #EmployeeAppreciationDay #EmployeeAppreciation #ThankYourTeam

Content Ideas:

  • Spotlight individual team members and their contributions
  • Share employee testimonials and stories
  • Post behind-the-scenes team celebrations

International Women’s Day – March 8

Type: Major Observance

Suggested Hashtags: #InternationalWomensDay #IWD2026 #WomensDay

Content Ideas:

  • Celebrate women in your organization and industry
  • Share women’s achievements and success stories
  • Feature women-led businesses or partnerships

Daylight Saving Time Begins – March 8

Type: Event

Suggested Hashtags: #DaylightSavingTime #SpringForward #DST

Content Ideas:

  • Share tips for adjusting to the time change
  • Create content about productivity and energy management
  • Promote “spring forward” sales or new beginnings

National Pi Day – March 14

Type: Major Holiday

Suggested Hashtags: #PiDay #NationalPiDay #PiDay2026

Content Ideas:

  • Share pie recipes or host pie giveaways (fun play on words)
  • Create math-related content or fun calculations about your business
  • Run special promotions (3.14% discounts)

St. Patrick’s Day – March 17

Type: Major Holiday

Suggested Hashtags: #StPatricksDay #StPaddysDay #StPattysDay

Content Ideas:

  • Create Irish-themed promotions and green campaigns
  • Share lucky customer stories or wins
  • Post green-themed product photos

International Day of Happiness – March 20

Type: Hashtag Holiday

Suggested Hashtags: #InternationalDayOfHappiness #HappinessDay #ChooseHappiness

Content Ideas:

  • Share what makes your team or customers happy
  • Post uplifting, positive content
  • Share happiness tips and mental wellness resources

First Day of Spring – March 20

Type: Seasonal Event

Suggested Hashtags: #FirstDayOfSpring #SpringEquinox #Spring2026

Content Ideas:

  • Launch spring collections or seasonal products
  • Share spring cleaning tips and organization content
  • Post fresh, bright imagery and renewal themes

World Water Day – March 22

Type: Awareness Day

Suggested Hashtags: #WorldWaterDay #WaterIsLife #SaveWater

Content Ideas:

  • Share water conservation tips
  • Highlight sustainability initiatives
  • Discuss environmental responsibility

National Puppy Day – March 23

Type: Fun Holiday

Suggested Hashtags: #NationalPuppyDay #PuppyDay #PuppyLove

Content Ideas:

  • Share photos of team members’ puppies
  • Partner with local animal shelters
  • Create pet-friendly content or promotions

March Pro Tip: International Women’s Day is one of the most engaged-with awareness days globally. Plan substantial, meaningful content rather than token gestures. Feature real women’s voices, share concrete actions your organization is taking toward gender equality, and commit to supporting women year-round, not just one day in March.

April 2026

Spring Growth, Awareness, and Lighthearted Fun

April Fools’ Day – April 1

Type: Fun Holiday

Suggested Hashtags: #AprilFoolsDay #AprilFools #AprilFools2026

Content Ideas:

  • Create harmless, fun pranks or jokes (keep it light!)
  • Launch fake product announcements that reveal real ones
  • Show your brand’s humorous side

National Walking Day – April 1

Type: Hashtag Holiday

Suggested Hashtags: #NationalWalkingDay #WalkingDay #GetMoving

Content Ideas:

  • Promote wellness and physical health
  • Encourage walking meetings or breaks
  • Discuss work-life balance and movement

International Children’s Book Day – April 2

Type: Awareness Day

Suggested Hashtags: #ChildrensBookDay #ReadToKids #ChildrensBooks

Content Ideas:

  • Share favourite childhood books or reading memories
  • Create reading lists or book recommendations
  • Share impact of literacy programs

World Health Day – April 7

Type: Awareness Day

Suggested Hashtags: #WorldHealthDay #HealthForAll #GlobalHealth

Content Ideas:

  • Share health and wellness tips
  • Discuss mental and physical health
  • Share healthy living resources

National Pet Day – April 11

Type: Fun Holiday

Suggested Hashtags: #NationalPetDay #PetDay #PetsOfInstagram

Content Ideas:

  • Feature team members’ pets
  • Partner with animal shelters or rescues
  • Create pet-friendly promotions

Tax Day (US) – April 15

Type: Event

Suggested Hashtags: #TaxDay #TaxSeason #TaxTime

Content Ideas:

  • Share tax tips and financial planning resources (if relevant)
  • Offer “tax relief” promotions or stress-relief content
  • Create humorous content about tax season

Earth Day – April 22

Type: Major Observance

Suggested Hashtags: #EarthDay #EarthDay2026 #ProtectThePlanet

Content Ideas:

  • Share your sustainability initiatives and commitments
  • Highlight eco-friendly products or practices
  • Post tips for reducing environmental impact

Administrative Professionals Day – April 22

Type: Professional Holiday

Suggested Hashtags: #AdminProfessionalsDay #AdminDay #ThankYourAdmin

Content Ideas:

  • Celebrate and thank administrative staff
  • Highlight the crucial role of admin professionals
  • Share appreciation messages and stories

Arbor Day – April 24

Type: Awareness Day

Suggested Hashtags: #ArborDay #PlantATree #ArborDay2026

Content Ideas:

  • Share tree planting initiatives
  • Discuss environmental conservation
  • Partner with forestry organizations

National Superhero Day – April 28

Type: Fun Holiday

Suggested Hashtags: #SuperheroDay #NationalSuperheroDay #RealLifeSuperheroes

Content Ideas:

  • Celebrate real-life heroes (healthcare workers, teachers, first responders)
  • Feature customer or employee “superhero” stories
  • Create superhero-themed promotions

April Pro Tip: April Fools’ Day pranks can backfire spectacularly. Keep any jokes harmless, brand-appropriate, and never at anyone’s expense. If you’re uncertain whether your prank could damage trust or seem insensitive, skip it entirely and share something genuinely fun instead. Your reputation matters more than temporary engagement.

May 2026

Appreciation, Heritage, and Memorial

May Day / International Workers’ Day – May 1

Type: International Observance

Suggested Hashtags: #MayDay #WorkersDay #WorkersRights

Content Ideas:

  • Celebrate workers and labour contributions
  • Highlight employee appreciation
  • Discuss workplace culture and values

National Small Business Week – May 3-9

Type: Awareness Week

Suggested Hashtags: #SmallBusinessWeek #ShopSmall #SupportLocal

Content Ideas:

  • Highlight your small business story and journey
  • Feature other small businesses you work with
  • Share behind-the-scenes of running a small business

Cinco de Mayo – May 5

Type: Cultural Celebration

Suggested Hashtags: #CincoDeMayo #CincoDeMayo2026 #MexicanCulture

Content Ideas:

  • Celebrate Mexican culture and heritage respectfully
  • Share authentic Mexican recipes or traditions
  • Educate about the historical significance

National Teacher Appreciation Day – May 6

Type: Awareness Day

Suggested Hashtags: #TeacherAppreciationDay #ThankATeacher #TeachersDay

Content Ideas:

  • Thank teachers who made an impact
  • Share educational resources or support
  • Offer teacher discounts or special offers

Mother’s Day – May 10

Type: Major Holiday

Suggested Hashtags: #MothersDay #MothersDay2026 #HappyMothersDay

Content Ideas:

  • Create Mother’s Day gift guides and promotions
  • Share stories celebrating mothers
  • Feature working mothers in your organization

National Small Business Day – May 15

Type: Awareness Day

Suggested Hashtags: #SmallBusinessDay #ShopSmall #SupportSmallBusiness

Content Ideas:

  • Share your small business journey
  • Spotlight other small businesses
  • Discuss the importance of shopping local

Victoria Day (Canada) – May 18

Type: Major Holiday (Canada)

Suggested Hashtags: #VictoriaDay #VicDay #MayLongWeekend

Content Ideas:

  • Create long weekend promotions
  • Share Canadian heritage content
  • Promote outdoor activities and summer kickoff

World Bee Day – May 20

Type: Awareness Day

Suggested Hashtags: #WorldBeeDay #SaveTheBees #BeeConservation

Content Ideas:

  • Share information about bee conservation
  • Discuss sustainability and biodiversity
  • Partner with environmental organizations

Memorial Day – May 25

Type: Major Holiday (US)

Suggested Hashtags: #MemorialDay #MemorialDay2026 #HonorTheFallen

Content Ideas:

  • Honour and remember fallen service members respectfully
  • Share stories of veterans and military families
  • Post thoughtful, non-promotional content

National Wine Day – May 25

Type: Fun Holiday

Suggested Hashtags: #NationalWineDay #WineDay #WineLovers

Content Ideas:

  • Share wine pairing suggestions
  • Host virtual wine tastings
  • Partner with wineries

May Pro Tip: Mother’s Day drives significant engagement but can be painful for those dealing with loss, infertility, or complicated family relationships. Balance celebration with sensitivity by keeping promotional content optional rather than assumptive, and consider acknowledging that the day is complex for many people.

June 2026

Pride, Fatherhood, and Summer Begins

Pride Month – All of June

Type: Awareness Month

Suggested Hashtags: #PrideMonth #Pride2026 #LGBTQ

Content Ideas:

  • Celebrate LGBTQ+ community and voices
  • Highlight LGBTQ+ team members and leaders
  • Feature LGBTQ+ owned businesses

Global Running Day – June 3

Type: Hashtag Holiday

Suggested Hashtags: #GlobalRunningDay #RunningDay #JustRun

Content Ideas:

  • Share running tips and training resources
  • Highlight employee fitness initiatives
  • Discuss health and wellness

World Environment Day – June 5

Type: Awareness Day

Suggested Hashtags: #WorldEnvironmentDay #EnvironmentDay #BeatPollution

Content Ideas:

  • Share environmental initiatives
  • Discuss sustainability efforts
  • Share eco-friendly tips

National Best Friends Day – June 8

Type: Fun Holiday

Suggested Hashtags: #BestFriendsDay #NationalBestFriendsDay #Friendship

Content Ideas:

  • Celebrate friendship and connections
  • Share workplace friendship stories
  • Create friendship-focused promotions

Juneteenth – June 19

Type: Federal Holiday (US)

Suggested Hashtags: #Juneteenth #FreedomDay #Juneteenth2026

Content Ideas:

  • Highlight Black voices and stories
  • Support Black-owned businesses
  • Share educational resources

First Day of Summer – June 20

Type: Seasonal Event

Suggested Hashtags: #FirstDayOfSummer #SummerSolstice #SummerVibes

Content Ideas:

  • Launch summer collections or campaigns
  • Post bright, vibrant summer imagery
  • Create summer-themed promotions

Father’s Day – June 21

Type: Major Holiday

Suggested Hashtags: #FathersDay #FathersDay2026 #HappyFathersDay

Content Ideas:

  • Create Father’s Day gift guides and promotions
  • Share stories celebrating fathers
  • Post appreciation content for father figures

International Yoga Day – June 21

Type: Awareness Day

Suggested Hashtags: #InternationalYogaDay #YogaDay #YogaLife

Content Ideas:

  • Share wellness and mindfulness content
  • Post stretching and stress-relief tips
  • Discuss work-life balance

National Selfie Day – June 21

Type: Fun Holiday

Suggested Hashtags: #NationalSelfieDay #SelfieDay #SelfieTime

Content Ideas:

  • Encourage team or customer selfies
  • Host selfie contests
  • Share behind-the-scenes team selfies

Take Your Dog to Work Day – June 26

Type: Fun Holiday

Suggested Hashtags: #TakeYourDogToWorkDay #DogsAtWork #OfficeDogs

Content Ideas:

  • Feature dogs in your workplace
  • Share pet-friendly policies
  • Host virtual dog parades

June Pro Tip: Pride Month authenticity matters—audiences can immediately spot rainbow-washing and performative allyship. If you’re celebrating Pride, demonstrate year-round commitment to LGBTQ+ equality through actions, policies, and genuine support. One month of rainbow logos without substance rings hollow.

July 2026

Independence, Summer Fun, and National Pride

Canada Day – July 1

Type: Major Holiday (Canada)

Suggested Hashtags: #CanadaDay #CanadaDay2026 #OhCanada

Content Ideas:

  • Celebrate Canadian culture and heritage
  • Share Canadian pride content
  • Create Canada Day promotions

Independence Day (US) – July 4

Type: Major Holiday (US)

Suggested Hashtags: #IndependenceDay #4thOfJuly #July4th

Content Ideas:

  • Create patriotic promotions and campaigns
  • Share summer celebration tips
  • Post red, white, and blue themed content

World Chocolate Day – July 7

Type: Fun Holiday

Suggested Hashtags: #WorldChocolateDay #ChocolateDay #ChocolateLovers

Content Ideas:

  • Share chocolate recipes or pairings
  • Create chocolate-themed promotions
  • Share fun facts about chocolate

National Ice Cream Day – July 19 (Third Sunday)

Type: Fun Holiday

Suggested Hashtags: #NationalIceCreamDay #IceCreamDay #IceCream

Content Ideas:

  • Share favourite ice cream flavours
  • Create ice cream social campaigns
  • Partner with local ice cream shops

National Hot Dog Day – July 23

Type: Fun Holiday

Suggested Hashtags: #NationalHotDogDay #HotDogDay #HotDogs

Content Ideas:

  • Share hot dog recipes and toppings
  • Create summer food content
  • Share BBQ and grilling tips

National Intern Day – July 23 (Last Thursday)

Type: Professional Holiday

Suggested Hashtags: #NationalInternDay #InternDay #ThankAnIntern

Content Ideas:

  • Celebrate and thank your interns
  • Share intern success stories
  • Highlight intern contributions

National Day of the Cowboy – July 25 (Fourth Saturday)

Type: Cultural Observance

Suggested Hashtags: #DayOfTheCowboy #CowboyDay #WesternHeritage

Content Ideas:

  • Celebrate Western heritage and culture
  • Share cowboy/Western themed content
  • Create Western-themed promotions

National Lipstick Day – July 29

Type: Fun Holiday

Suggested Hashtags: #NationalLipstickDay #LipstickDay #LipstickLove

Content Ideas:

  • Share makeup tips and tutorials (beauty industry)
  • Create beauty-focused promotions
  • Feature confidence and self-expression

July Pro Tip: Independence Day and Canada Day offer great opportunities for celebration, but keep content inclusive and focused on community rather than divisive politics. Emphasize unity, summer fun, and shared values. The goal is to bring people together, not create controversy that alienates portions of your audience.

August 2026

Back to School, Summer’s End, and Wellness

National Friendship Day – August 2 (First Sunday)

Type: Fun Holiday

Suggested Hashtags: #FriendshipDay #NationalFriendshipDay #Friends

Content Ideas:

  • Celebrate friendships and connections
  • Share workplace friendship stories
  • Create friend referral programs

International Cat Day – August 8

Type: Fun Holiday

Suggested Hashtags: #InternationalCatDay #CatDay #CatsOfInstagram

Content Ideas:

  • Feature team members’ cats
  • Create cat-themed content or promotions
  • Share cat adoption stories

National Booklovers Day – August 9

Type: Fun Holiday

Suggested Hashtags: #BookLoversDay #NationalBookLoversDay #ReadMore

Content Ideas:

  • Share reading recommendations
  • Create book clubs or reading challenges
  • Highlight favourite business book

Left-Handers Day – August 13

Type: Fun Holiday

Suggested Hashtags: #LeftHandersDay #LeftyDay #LeftHanded

Content Ideas:

  • Celebrate left-handed team members
  • Share fun facts about left-handedness
  • Feature left-handed celebrities or leaders

National Relaxation Day – August 15

Type: Hashtag Holiday

Suggested Hashtags: #NationalRelaxationDay #RelaxationDay #SelfCare

Content Ideas:

  • Promote wellness initiatives
  • Discuss work-life balance
  • Create calming, peaceful content

National Nonprofit Day – August 17

Type: Awareness Day

Suggested Hashtags: #NonprofitDay #NationalNonprofitDay #NonprofitWork

Content Ideas:

  • Highlight nonprofit partnerships
  • Feature nonprofit success stories
  • Encourage nonprofit support

National Senior Citizens Day – August 21

Type: Awareness Day

Suggested Hashtags: #SeniorCitizensDay #SeniorsDay #RespectElders

Content Ideas:

  • Honour and celebrate senior citizens
  • Share intergenerational stories
  • Highlight senior customer experiences

National Dog Day – August 26

Type: Fun Holiday

Suggested Hashtags: #NationalDogDay #DogDay #DogsOfInstagram

Content Ideas:

  • Feature team members’ dogs
  • Create dog-friendly promotions
  • Share adoption success stories

National Beach Day – August 30

Type: Fun Holiday

Suggested Hashtags: #NationalBeachDay #BeachDay #BeachLife

Content Ideas:

  • Create summer closing campaigns
  • Post beach-themed content
  • Discuss ocean conservation.

August Pro Tip: Back-to-school season isn’t just for students and parents—it resonates across industries as a time for fresh starts, organization, and productivity. Create content around “new beginnings,” getting organized, or learning new skills. This transition period drives engagement from audiences preparing for fall momentum.

September 2026

Labour Day, Back to School, and Fall Begins

National Read a Book Day – September 6

Type: Fun Holiday

Suggested Hashtags: #ReadABookDay #NationalReadABookDay #BookLovers

Content Ideas:

  • Share book recommendations
  • Highlight reading programs
  • Share favourite books relevant to your industry

Labour Day – September 7 (First Monday)

Type: Major Holiday (US/Canada)

Suggested Hashtags: #LabourDay #LabourDay2026 #LongWeekend

Content Ideas:

  • Honour workers and labour contributions
  • Create end-of-summer sales
  • Share employee appreciation

National Pet Memorial Day – September 8 (Second Sunday)

Type: Awareness Day

Suggested Hashtags: #PetMemorialDay #RainbowBridge #PetLoss

Content Ideas:

  • Honour beloved pets who have passed
  • Share pet memorial resources
  • Partner with pet loss support groups

Patriot Day / 9/11 Remembrance – September 11

Type: National Day of Remembrance (US)

Suggested Hashtags: #PatriotDay #NeverForget #911Memorial

Content Ideas:

  • Post respectful remembrance content
  • Discuss resilience and unity
  • Keep content solemn and appropriate

National Grandparents Day – September 13 (First Sunday after Labour Day)

Type: Awareness Day

Suggested Hashtags: #GrandparentsDay #NationalGrandparentsDay #LoveGrandparents

Content Ideas:

  • Celebrate grandparents and elders
  • Share intergenerational stories
  • Create family-focused content

National Coding Week – September 15-21 (Third Week)

Type: Awareness Week

Suggested Hashtags: #NationalCodingWeek #LearnToCode #CodingEducation

Content Ideas:

  • Share coding resources and tutorials
  • Highlight tech education initiatives
  • Feature developers on your team

International Talk Like a Pirate Day – September 19

Type: Fun Holiday

Suggested Hashtags: #TalkLikeAPirateDay #PirateDay #ArrrrMatey

Content Ideas:

  • Create playful, pirate-themed content
  • Rewrite product descriptions in pirate speak
  • Create a humorous social media takeover

First Day of Fall – September 22

Type: Seasonal Event

Suggested Hashtags: #FirstDayOfFall #FallEquinox #Fall2026

Content Ideas:

  • Launch fall collections or seasonal products
  • Share autumn-themed content
  • Post cozy, warm imagery

National Voter Registration Day – September 22 (Fourth Tuesday)

Type: Awareness Day

Suggested Hashtags: #VoterRegistrationDay #RegisterToVote #VoteReady

Content Ideas:

  • Provide non-partisan voting resources
  • Discuss civic engagement importance
  • Promote democratic participation

National Coffee Day – September 29

Type: Fun Holiday

Suggested Hashtags: #NationalCoffeeDay #CoffeeDay #CoffeeLovers

Content Ideas:

  • Share coffee culture content
  • Share coffee recipes or brewing tips
  • Create coffee-themed campaigns

National Day for Truth and Reconciliation (Canada) – September 30

Type: Federal Holiday (Canada)

Suggested Hashtags: #OrangeShirtDay #EveryChildMatters #TruthAndReconciliation

Content Ideas:

  • Share Indigenous history and experiences
  • Discuss reconciliation and healing
  • Support Indigenous communities and causes

September Pro Tip: Patriot Day (9/11) is a solemn day of remembrance, not a marketing opportunity. Avoid promotional content entirely. If you post, keep it respectful, focused on honouring lives lost and supporting affected communities. When in doubt, it’s better to remain silent than risk seeming exploitative.

October 2026

Awareness, Halloween, and Spooky Season

International Coffee Day – October 1

Type: Awareness Month

Suggested Hashtags: #InternationalCoffeeDay #CoffeeDay #CoffeeLover

Content Ideas:

  • Celebrate coffee culture globally
  • Feature coffee farmers or fair trade
  • Create coffee-themed content

National Taco Day – October 4

Type: Fun Holiday

Suggested Hashtags: #NationalTacoDay #TacoDay #TacoTuesday

Content Ideas:

  • Share taco recipes and variations
  • Partner with restaurants
  • Host taco-themed events

World Mental Health Day – October 10

Type: Awareness Day

Suggested Hashtags: #WorldMentalHealthDay #MentalHealthMatters #EndTheStigma

Content Ideas:

  • Share mental health resources
  • Discuss workplace mental wellness
  • Highlight employee support programs

Indigenous Peoples’ Day – October 12 (Second Monday)

Type: Federal Holiday (US)

Suggested Hashtags: #IndigenousPeoplesDay #IPD2026 #IndigenousHistory

Content Ideas:

  • Honour Indigenous communities and cultures
  • Share Indigenous history and contributions
  • Share educational resources

Thanksgiving (Canada) – October 12 (Second Monday)

Type: Major Holiday (Canada)

Suggested Hashtags: #Thanksgiving #CanadianThanksgiving #Thanksgiving2026

Content Ideas:

  • Share gratitude and appreciation
  • Create Thanksgiving promotions
  • Post fall harvest content

National Boss’s Day – October 16

Type: Awareness Day

Suggested Hashtags: #BossDay #NationalBossDay #ThankYourBoss

Content Ideas:

  • Appreciate and recognize leadership
  • Discuss positive workplace culture
  • Share boss appreciation stories

National Pasta Day – October 17

Type: Fun Holiday

Suggested Hashtags: #NationalPastaDay #PastaDay #PastaLovers

Content Ideas:

  • Share pasta recipes
  • Partner with Italian restaurants
  • Create food-themed content

Sweetest Day – October 17 (Third Saturday)

Type: Hashtag Holiday

Suggested Hashtags: #SweetestDay #SweetestDay2026 #SpreadLove

Content Ideas:

  • Encourage expressing affection
  • Share customer appreciation
  • Post heartwarming stories

National Cat Day – October 29

Type: Fun Holiday

Suggested Hashtags: #NationalCatDay #CatDay #CatsOfInstagram

Content Ideas:

  • Feature team members’ cats
  • Share cat adoption stories
  • Create cat-themed promotions

Halloween – October 31

Type: Major Holiday

Suggested Hashtags: #Halloween #Halloween2026 #HappyHalloween

Content Ideas:

  • Create spooky themed campaigns
  • Post Halloween safety tips
  • Create Halloween-themed product photos

October Pro Tip: Halloween is one of the most engaging social media days of the year—plan your content calendar early. This is a rare opportunity for brands to showcase personality, creativity, and humor without seeming off-brand. Embrace the fun, encourage audience participation with costume contests, and don’t be afraid to get playful.

November 2026

Gratitude, Awareness, and the Holiday Season Begins

Daylight Saving Time Ends – November 1 (First Sunday)

Type: Event

Suggested Hashtags: #DaylightSavingTime #FallBack #DST

Content Ideas:

  • Remind followers to set clocks back
  • Share tips for adjusting to time change
  • Discuss sleep and wellness

National Stress Awareness Day – November 5 (First Thursday)

Type: Awareness Day

Suggested Hashtags: #StressAwarenessDay #StressManagement #MentalHealth

Content Ideas:

  • Share stress management techniques
  • Promote wellness resources
  • Discuss workplace stress reduction

Veterans Day / Remembrance Day – November 11

Type: Major Holiday (US/Canada)

Suggested Hashtags: #VeteransDay #RemembranceDay #LestWeForget

Content Ideas:

  • Honour veterans and service members
  • Share veteran stories and experiences
  • Offer veteran discounts or support

World Kindness Day – November 13

Type: Awareness Day

Suggested Hashtags: #WorldKindnessDay #KindnessMatters #BeKind

Content Ideas:

  • Share acts of kindness stories
  • Create kindness challenges
  • Highlight community giving

National Entrepreneurs Day – November 17 (Third Tuesday)

Type: Awareness Day

Suggested Hashtags: #EntrepreneursDay #NationalEntrepreneursDay #Entrepreneurship

Content Ideas:

  • Celebrate the entrepreneurship journey
  • Share founder stories
  • Highlight entrepreneur challenges and wins

Thanksgiving (US) – November 26 (Fourth Thursday)

Type: Major Holiday (US)

Suggested Hashtags: #Thanksgiving #Thanksgiving2026 #Thankful

Content Ideas:

  • Thank customers and community
  • Create holiday promotions
  • Post holiday hours and information

Black Friday – November 27

Type: Shopping Event

Suggested Hashtags: #BlackFriday #BlackFriday2026 #BlackFridayDeals

Content Ideas:

  • Launch Black Friday sales and promotions
  • Share exclusive deals and early access
  • Offer online and in-store specials

Small Business Saturday – November 28

Type: Shopping Event

Suggested Hashtags: #SmallBusinessSaturday #ShopSmall #SupportLocal

Content Ideas:

  • Promote your small business story
  • Feature other small businesses
  • Highlight small business partnerships

Cyber Monday – November 30

Type: Shopping Event

Suggested Hashtags: #CyberMonday #CyberMonday2026 #OnlineDeals

Content Ideas:

  • Create flash sales and limited offers
  • Offer free shipping deals
  • Create urgency with countdown timers

November Pro Tip: Thanksgiving marks the beginning of the busiest shopping season. Plan your Black Friday and Cyber Monday content well in advance, but don’t let promotional content overwhelm genuine gratitude. Balance is key—thank your community authentically before launching into sales mode.

December 2026

Holidays, Reflection, and Year-End Celebration

Rosa Parks Day – December 1

Type: Commemorative Day

Suggested Hashtags: #RosaParksDay #CivilRights #RosaParks

Content Ideas:

  • Share Rosa Parks’ story and legacy
  • Highlight continuing work for equality
  • Share educational content

World AIDS Day – December 1

Type: Awareness Day

Suggested Hashtags: #WorldAIDSDay #WAD2026 #HIVAwareness

Content Ideas:

  • Share HIV/AIDS awareness information
  • Discuss prevention and treatment
  • Fight stigma around HIV/AIDS

Giving Tuesday – December 1

Type: Global Giving Day

Suggested Hashtags: #GivingTuesday #GivingTuesday2026 #GiveBack

Content Ideas:

  • Highlight charitable partnerships
  • Share giving opportunities
  • Feature nonprofit work

National Cookie Day – December 4

Type: Fun Holiday

Suggested Hashtags: #NationalCookieDay #CookieDay #Cookies

Content Ideas:

  • Share cookie recipes
  • Host cookie giveaways
  • Create holiday baking content

International Volunteer Day – December 5

Type: Awareness Day

Suggested Hashtags: #InternationalVolunteerDay #IVD2026 #VolunteerWork

Content Ideas:

  • Highlight volunteer programs
  • Feature team volunteer work
  • Thank volunteers

Hanukkah – December 14-22, 2026 (Dates vary yearly)

Type: Major Holiday (US)

Suggested Hashtags: #Hanukkah #Hanukkah2026 #FestivalOfLights

Content Ideas:

  • Share Hanukkah traditions and history
  • Create inclusive holiday campaigns
  • Feature Hanukkah celebrations

National Ugly Sweater Day – December 18 (Third Friday)

Type: Fun Holiday

Suggested Hashtags: #UglySweaterDay #NationalUglySweaterDay #UglySweater

Content Ideas:

  • Host ugly sweater contests
  • Share team ugly sweater photos
  • Create festive, fun content

Winter Solstice / First Day of Winter – December 21

Type: Seasonal Event

Suggested Hashtags: #WinterSolstice #FirstDayOfWinter #Winter2026

Content Ideas:

  • Mark the seasonal transition
  • Share winter-themed content
  • Discuss seasonal traditions

Christmas Eve – December 24

Type: Major Holiday

Suggested Hashtags: #ChristmasEve #ChristmasEve2026 #TwasTheNight

Content Ideas:

  • Share holiday hours and last-minute info
  • Post festive celebration content
  • Create warm, cozy content

Christmas Day – December 25

Type: Major Holiday

Suggested Hashtags: #Christmas #MerryChristmas #Christmas2026

Content Ideas:

  • Share heartfelt holiday wishes
  • Post festive celebrations
  • Thank customers and community

Kwanzaa – December 26 – January 1

Type: Cultural Celebration

Suggested Hashtags: #Kwanzaa #Kwanzaa2026 #SevenPrinciples

Content Ideas:

  • Share Kwanzaa history and principles
  • Share educational content
  • Feature Kwanzaa celebrations

Boxing Day (Canada) – December 26

Type: Major Holiday (Canada)

Suggested Hashtags: #BoxingDay #BoxingDay2026 #BoxingDaySale

Content Ideas:

  • Launch Boxing Day sales
  • Create post-holiday promotions
  • Clear holiday inventory

National Thank You Note Day – December 26

Type: Hashtag Holiday

Suggested Hashtags: #ThankYouNoteDay #Gratitude #ThankYou

Content Ideas:

  • Thank customers and community
  • Highlight customer success stories
  • Send personalized thank you messages

New Year’s Eve – December 31

Type: Major Holiday

Suggested Hashtags: #NewYearsEve #NYE #NYE2026

Content Ideas:

  • Share year-in-review content
  • Post celebration plans and events
  • Create countdown content

December Pro Tip: Holiday content requires cultural sensitivity. Not everyone celebrates Christmas—acknowledge Hanukkah, Kwanzaa, and those who celebrate differently or not at all. Many businesses post minimally on December 25th itself, saving major content for the days before and after when audiences are actually online and engaged.

Weekly Hashtag Days

These recurring weekly hashtags can be incorporated into your regular content calendar:

Monday

  • #MotivationMonday – Inspirational and motivational content
  • #MondayMotivation – Start the week with positivity
  • #ManicMonday – Acknowledge the Monday struggle
  • #MondayBlues – Relate to Monday challenges
  • #MarketingMonday – Marketing tip

Tuesday

  • #TransformationTuesday – Before/after content, growth stories
  • #TipTuesday – Share helpful tips in your industry
  • #TravelTuesday – Travel content and destinations
  • #TacoTuesday – Fun food content
  • #TuesdayThoughts – Thought-provoking content

Wednesday

  • #WednesdayWisdom – Share insights and knowledge
  • #WellnessWednesday – Health and wellness tips
  • #WCW (Woman Crush Wednesday) – Celebrate women
  • #HumpDay – Mid-week motivation
  • #WineWednesday – Wine content (for appropriate industries)

Thursday

  • #ThrowbackThursday (#TBT) – Nostalgic, historical content
  • #ThankfulThursday – Express gratitude
  • #ThursdayThoughts – Reflective content
  • #ThirstyThursday – Beverage content

Friday

  • #FridayFeeling – Weekend excitement
  • #FollowFriday (#FF) – Recommend accounts to follow
  • #FridayVibes – Weekend mood content
  • #FlashbackFriday – Similar to TBT
  • #FoodieFriday – Food content

Saturday

  • #SaturdayVibes – Weekend lifestyle content
  • #SmallBusinessSaturday – Support local businesses
  • #SaturdayMotivation – Weekend inspiration
  • #Caturday – Cat content (yes, really!)

Sunday

  • #SundayFunday – Weekend activities
  • #SelfCareSunday – Wellness and relaxation
  • #SundayVibes – Peaceful, reflective content
  • #SelfieSunday – Selfie content
  • #SundayMorning – Brunch and morning content

Ready to Make 2026 Your Best Year on Social Media?

This calendar is your roadmap to strategic content planning throughout the year. Choose holidays that genuinely resonate with your brand and audience—a few well-executed campaigns always outperform dozens of forced posts.

Plan ahead, stay authentic, and remember: your audience can tell the difference between showing up because a calendar told you to and showing up because you have something valuable to share.